But for a little while in the late 2000s, she required an alter ego, Sasha Fierce, to express the sexier and more aggressive sides of her personality. Never was this duality more explicit than when he started electronically pitching up his vocals in order to portray Camille, the feminine alter ego he created in the mid-’80s. “I am Madame X.” The move was pure Madonna: Even her alter ego has alter egos. Throughout the tour, while playing the character, Bono would phone up various politicians and use MacPhisto’s approval of their policies to make a point. He was a master of messing with audiences, and in that respect, his Tony Clifton character might have been his ultimate achievement.